Coca Cola Glass Bottle Design

The history of the coca cola contour bottle.

Coca cola glass bottle design. Glass manufacturers were approached to come up with a unique bottle design for coca cola. In 1915 the coca cola company was represented by their general counsel to launch a competition among its bottle suppliers as well as any competition entrants to create a new bottle. Over 100 years later the coca cola bottle is a staple of americana pop art and consumerism. As a result there was free time to be frittered away on odd projects.

The coca cola bottle was probably one of the first and most successful examples of mass popular design and it s travelled some distance in a century. A heat wave shut down operations at the root glass company of terre haute indiana one of coca cola s bottle suppliers. Georgia green glass was used to create the bottle s trademark curves and the green tinted contoured bottle was embossed with the coca cola script. The root glass company of terre haute indiana designed with the famous contour shape which won enthusiastic approval from coca cola in 1915 and was introduced in 1916.

After all what other soda can you identify by just its shape alone. Announcing the change coca cola writes in 2005 and with continued r d support the coca cola glass bottle loaned its signature curves to a modern interpretation featuring a new packaging material. The creation of a cultural icon. Then in the 1990s it accompanied the astronauts on the space shuttle missions.

These looked like the glass and plastic contour bottles but were uniquely aluminum. The history of the coca cola contour bottle. By 2005 they had created aluminum contour bottles as well. Sources 11 facts about the coca cola contour bottle.

After several patent wrangles the bottle s trademark status was eventually awarded in 1960. But it is the ubiquity of coca cola that made the design so recognisable across the us.